Support for the view that pregnancy and childbirth are, in the majority of cases, life events requiring minimal medical intervention. We believe birth is a significant experience for women and their families, and that this should be reflected in the model of care available for birthing, including occasions where medical intervention is indicated.

Respect for women, their families, carers and the community through supporting actions that encourage capacity and responsibility for making informed decisions regarding care during pregnancy and labour.

Cultivation of primary supports for holistic childbearing and early parenting processes, as an essential in maternity care for the well being of women, their families and communities.

Mutual trust and respect in all internal and external organisational relationships, through building confidence, empathy and by communicating with integrity and compassion.